Originally Posted by
CDu
From CBS’ perspective, that might be a feature rather than a big, as they don’t have NBA Playoff coverage.
Also, I would guess the tourney wins out over early-round NBA games.
The tourney overlaps NBA (and NHL) games anyway now. They could have figured this out, but the NCAA/CBS money machine wanted to be fed on time, COVID be damned! Seems to me that this was extremely short-sighted. When the vax story started jelling, they could have pushed things out more to take advantage. Even give teams an extra week or two to make up for postponed games (ESPN and the regional networks would have loved that). A tourney starting in April would have been fine. No overlap with the Masters if it started after that. Some overlap with early season MLB, but again that's not CBS' concern. And the sites would have had more butts in seats, too, so more ticket sales and more concessions (which means more jobs), helping the local economies. The money would have come, and it would have been more money. But no, they wanted it now.
9F
I will never talk about That Game. GTHC.