While I completely agree that it is obnoxious, these freshman and the hype surrounding them are the only reason your average joe watches games on ESPN. Look at ratings from the past few years, before MM, they are so far down. This is a way to get people to watch, I don't like it, but I understand. It's a business, ESPN anyways, the NCAA to most extents as well.
Also, college basketball is not the ultimate team game. Basketball is about stars at every level, and in college they can have even more of an impact if they're outstanding. If we surrounded Jabari with Todd, Nick, Debbie, and a manager and filled the bench with 5 Cameron Crazies who won the lottery, that team would win games, that team would win some games, not in the ACC but at in mid to low major conferences because Jabari would just do everything. You see that kid score 100 points in D-3? He scored all the points, as long as people pass you the ball, you can win. I wouldn't exactly call that teamwork in the Krzyzewski dictionary.
Of course, that was hyperbolic, but basketball can be played without strong teamwork and can be done at a high level without it as well. It's just not optimal and I would NOT WANT DUKE TO PLAY LIKE THAT, but stars draw audiences, which is what ESPN is trying to do. I apologize if the previous paragraph was a little snarky, but I'm still kind of crabby thanks to last night.